Domu2020Industrial Design, Visual Identity

An all-in-one introduction to smart home technology
Domu is a collection of modules designed to offer customers a comprehensive introduction to Internet of Things (IoT) devices.

Things like chargers, speakers, and lights help provide a more “smart” home while not overwhelming users with new thermostats and security cameras. As users wish to expand their smart home ecosystem, additional modules could be obtained and added to the Domu tower.
Product Research
For this project, I wanted to learn as much as I could about IoT devices and smart homes, and I found that:

  1. Primary motivations for adopting the “Smart Home” are for safety purposes.
  2. Amid the global COVID-19 pandemic and ensuing lockdown, our homes have taken on much more responsibility.
  3. The installed bases of smart home devices in the United States is expected to reach 26.9 million in 2023, from 12.2 million in 2018.
  4. Data leaks have been observed to have increased with smart home adoption.

Along with these insights, I also noticed that none of the major Smart Home companies provided a sort of "All-in-One" answer for consumers; Amazon hadn't created a doorbell camera, and Ring hadn't made a personal assistant. Of course, this specialization might be more beneficial in the long run, but I kept wondering how the "Novice Consumer" would react to all of these smart products, and if there was an easier solution.

With this in mind, I started building this project around the idea of introducing a consumer to IoT Technology. With all of these products under the same "system", new customers could simply buy a Domu tower and add to it as they like. Modular design also emerged as a defining design during the process, as it would offer users more customization on their end.

Portfolio 2020-2023
Aidan Chavez
Last updated: Sept-17-2023

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